Singapore, May 15 2018 –BenQ, the No.1 DLP Projector brand, bucked market trends in early 2018 with an unprecedented growth in 4K projector sales in Singapore. In 2018 Q1 sales results of BenQ 4K projectors achieved a market share of 51.9% in Singapore, while achieving market share 41.8%* in the Asia Pacific, Middle East region and Africa. our belief to “orts MThis is thanks to BenQ’s unique Cinematic Colour technology that offers long-lasting accurate colours that boost customer preference for the brand. These latest numbers not only established BenQ projectors as a global class leader, but also as the number-one brand in the 4K projector segment.
“BenQ Cinematic Colour Technology embodies our belief in conveying the truest colour and imparting the deepest feelings to the viewer.” said Eason Lu, Country Manager of BenQ Singapore,”BenQ will continue to embrace innovative technologies, to offer the new 4K home projectors for AV professionals, home cinema users and people who are looking for big screen home entertainment, to bring the 4K HDR immersive viewing experience to all homes.” Also, Eason added, “In June, BenQ is bringing the best sports-watching 4K projector TK800 with the exclusive Sports mode, HDR, high brightness and vivid colours to make match viewing a total joy for every sports fan to immerse him/herself in the global spectacle.”
(* The market share data source by FutureSource 2018 Q1 report, the region includes Australia, Bangladesh, China, Egypt, Hong Kong, India, Indonesia, Israel, Japan, Korea, Maghreb, Malaysia, New Zealand, Pakistan, Philippines, Rest Middle East, Rest of Africa, Rest of CIS, Saudi Arabia, Singapore, South Africa, Taiwan, Thailand, Turkey, UAE and Vietnam.)