Europe, 11th of June, 2004 – In Portugal, BenQ, one of the world’s fastest growing technology companies, will bring fun, games and enjoyment to thousands of football fans at the UEFA EURO 2004™ Fan Park, an outdoor festival in Lisbon featuring dozens of football-related activities for fans of all ages. BenQ will enable fans to share pictures and messages from the tournament with family and friends, play online football games with fans all over the world, and play football video games against other fans visiting the park.
“UEFA EURO 2004 is one of the premier events in the world, enjoyed by millions of fans,” said Jerry Wang, EVP and Chief Marketing Officer, BenQ. “For BenQ, sponsoring kiosks in the Fan Park is an ideal extension of our partnership with UEFA, since the Fan Park is all about sharing the fun and enjoyment of football with fans, which is in line with our vision.”
At the Fan Park, BenQ will provide fans with the opportunity to download pictures from their digital cameras or choose from an array of other images, select a language, create a message and then choose a frame for their greeting. Fans can then share their experiences by emailing the image and message to friends or uploading it to the Fan Park online album.