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BenQ Launches World’s First DCI-P3 Color Gamut 4K HDR-PRO DLP Projector with Short Distance Projection for Home Cinema

CinePrime W2700 Dazzles Enthusiast Screening Rooms with Ultra Clarity and Super Color


TAIPEI, TAIWAN, JAN 16, 2019 – BenQ, the global No.1 DLP projector brand, unveiled today CinePrime W2700 DLP projector, providing connoisseur-grade image quality, world-class color performance, and personalized customizability for home cinema enthusiasts. The world’s first 4K DLP projector with DCI-P3 color designed for home theaters with short distance projection, BenQ CinePrime W2700 guarantees long-lasting CinematicColor with projector-optimized HDR-PRO™ support and individual factory color calibration.

“W2700 introduces budding movie fanatics to real enthusiast-level cinema performance,” said Conway Lee, President of BenQ Corporation. “Astounding 4K visuals with precise HDR color combine with powerful image adjustability and installation flexibility to perfectly outfit small audiovisual screening rooms and living rooms.”

Spectacular UHD Premium 4K Resolution with DCI-P3 Color Gamut
W2700 delivers true 4K performance with 3840x2160 resolution and 8.3 million distinct pixels for each frame. Utilizing the latest 0.47” single-DMD DLP technology, and a pristine 4K-optimized optical system with six structured groups of 10 all-glass lens elements for brilliant light transmission and ultimate image quality, W2700 produces spectacular clarity and sharpness across the entire screen.

Setting itself apart from the competition, W2700 blends real 4K resolution with the digital cinema industry’s lofty DCI-P3 color standard, framing the ideal setting to view the latest 4K Blu-rays in glorious authentic colors as envisioned by filmmakers. Leveraging BenQ-exclusive CinematicColor technology, W2700 provides 95% coverage of the super wide DCI-P3 color space and 100% of Rec. 709, backed by individual factory color calibration reports ensuring Delta E≤3 color accuracy.

W2700 breathes lifelike quality into its 4K performance with exclusive HDR-PRO technology specifically optimized for projection. Supporting both HDR10 and HLG formats, HDR-PRO incorporates auto color and tone mapping techniques to offer superior brightness and contrast ranges as well as ideal image optimization, bringing out stunning 4K clarity and depth for vividly natural and realistic video quality.

Advanced Adjustability and Installation Flexibility for Pro Personalization
For film buffs and home theater pro-sumers seeking sophisticated and customized cinema experiences, W2700’s proprietary CinemaMaster Video+ and CinemaMaster Audio+ 2 technologies bring commercial quality digital cinema experiences into AV screening rooms and living rooms with motion-adaptive 4K pixel enhancement, gorgeous color enhancement, and natural flesh tone rendition along with resoundingly powerful integrated audio.

Tastefully designed with a modern, compact profile and light weight, W2700 facilitates tailored AV personalization with versatile short throw, 1.3X big zoom, vertical lens shift for unlimited entertainment potential.

Powered by ultimately durable Digital Light Processing, the 2015 Academy Award of Merit Oscar® winning technology used in 90% of the world’s digital cinemas, W2700 delivers long-lasting picture quality with precise colors and razor-sharp clarity without maintenance or degradation.

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