Work from Home and Learn from Home consumer demand helps BenQ to emerge as Market Leader in fast
growing 27inch monitor market segment in India
India, 17 February 2021 – BenQ, the global no. 1 DLP projector brand, today announced that it is yet again the no. 1 projector brand in the India market with a market share of 28.6% during Q4 2020 as per Futuresource Consulting report. Overall projector market in India in Q4 2020 has declined by over 63% as compared to Q4 2019 as per Future source Consulting report registering the highest decline owing to Covid 19. The prime reason for this decline is due to the fact that the buying in the key segments education, corporate and government has been sparse as they are not completely operational.
In the 4K UHD projector market, BenQ has been the undisputed market leader with 64% market share in Q4 2020. The other key growth segments in which BenQ saw a steep rise and holds the number1 market share position are XGA and WXGA with 26.9% market share respectively and a 39.2% market share in the Short Throw Projector segment.
Commenting at the announcement, Mr. Rajeev Singh, Managing Director, BenQ said, “BenQ today stands tall, reclaiming its position at the top of the ladder in the projector market in India, with number 1 ranking and market share of 28.6% during Q4 2020. With the increase in Entertainment at Home and Study at Home owing to Covid 19, there is a surge in the demand of Home Video projectors. In the 4K Projector segment, BenQ continues to dominate the category with an all time high of 64% market share in Q4 2020. The portable projector segment has also seen a surge in demand in which BenQ currently offers a very strong line up of portable projectors and currently holds 20.5% market share as per Q4 2020.”
To find out more about BenQ’s projectors, please visit: http://www.benq.co.in/
About BenQ Corporation
Founded on the corporate vision of “Bringing Enjoyment ‘N’ Quality to Life”, BenQ Corporation is a world-leading human technology and solutions provider aiming to elevate and enrich every aspect of consumers’ lives. To realize this vision, the company focuses on the aspects that matter most to people today – lifestyle, business, healthcare, and education – with the hope of providing people with the means to live better, increase efficiency, feel healthier and enhance learning. Such means include a delightful broad portfolio of people-driven products and embedded technologies spanning digital projectors, monitors, interactive large-format displays, digital cameras and camcorders, mobile computing devices, and lighting solutions. Because it matters.
About BenQ Group
The BenQ Group is a $25+ billion powerhouse comprised of nearly 20 independent companies operating in over 30 countries across numerous industries with a combined workforce of over 100,000 employees. Each Group member is a recognized leader in its field, contributing to the BenQ Group’s vast resources, broad R&D, and distinct strategic strengths. By leveraging each company’s vertical specialization to create true scale across horizontal markets, the BenQ Group controls a highly efficient value chain with the unrivaled ability to deliver critical components and world-class solutions in the following industries: TFT-LCD, green energy, fine chemicals, and advanced materials, lighting, IC design, precision components, system integration, branded business, and service. The Group is committed to profitable and sustainable businesses that share its long-standing vision of Bringing Enjoyment ‘N’ Quality to Life.
The BenQ Group companies are BenQ Corporation, AU Optronics Corporation (world’s top manufacturer of large-size TFT-LCD panels), Qisda Corporation, Darfon Electronics Corporation, BenQ ESCO Corp., BenQ Materials Corp., BenQ Guru Corp., BenQ Medical Center, BenQ Medical Technology Corp., BenQ AB DentCare Corp., BriView Co., Ltd., Daxin Materials Corp., Dazzo Technology Corp., For house Corp., Lextar Electronics Corp., LILY Medical Corp., and Raydium Semiconductor Corp.