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BenQ Pioneers Brightness Intelligence Plus Technology with Unveiling of Ultra Premium Entertainment Monitor

EW2770QZ QHD IPS Display Continually Adjusts to Ambient Lighting for Optimal Eye Care and Unmatched Colour Reproduction

05-16-2017

Sydney, Australia 17th May, 2017 – BenQ, the internationally renowned provider of digital lifestyle devices, today announces the first in its newest generation of Premium Monitors for Optimal Eye Health and Immaculate Colour Reproduction.


The EW2770QZ premium entertainment LED monitor, a 27-inch QHD (2560x1440) IPS display with exclusive Brightness Intelligence Plus Technology (B.I.+) utilizes an innovative light sensor to detect ambient brightness and colour temperature levels, and customizes its display output to protect viewers' eyesight and deliver optimal picture quality.


"EW2770QZ is the ultimate next-generation luxury display device," said Conway Lee, President of BenQ Corporation. "It combines today's state of the art - high resolution, IPS technology and sRGB colour performance – with tomorrow's demands for dynamic picture quality and eye health protection."


World's First Brightness Intelligence Plus (B.I.+) Technology
EW2770QZ senses the brightness of its surroundings throughout the day for varying colour temperatures of ambient light. Incorporating proprietary real-time algorithms, B.I.+ automatically adjusts display brightness and colour temperature to deliver the most comfortable viewing experience, whether under relaxing warm lighting at home, productive cool white lighting in the office, or sunlight shining through the window.


Simultaneously detecting the intensity of displayed content, the EW2770QZ also adjusts brightness to ensure bright scenes avoid overexposure while dark scenes preserve subtle details and clarity. Even when brightness is dimmed, B.I.+ enhances colour hue and saturation to maintain absolute colour accuracy and smooth gradation quality.


World-Exclusive Eye Care 
Complementing the viewing comfort provided by B.I.+, EW2770QZ provides flicker-free and low blue light performance. Flicker-free technology eliminates flicker-induced eyestrain and vision damage, and low blue light mode filters harmful blue light in successive stages depending on content to prevent eye fatigue and irritation.


To find out more about premium BenQ monitors, please visit:  https://www.benq.com.au/product/monitor/video_enjoyment

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