TAIPEI, TAIWAN, APRIL 6, 2009 – BenQ officially broadened the company’s extensive LCD TV lineup with the launch today of the 37” SK3731 and 32” SK3231 Full HD televisions.*1 Although priced in the entry-level segment, both models are geared towards bringing new life to living rooms through 1080p visual splendor. In fact, the SK Series easily handles all multimedia entertainment demands, boasting advanced picture-perfecting technologies, 1080p HDTV compatibility, and high-end Real Cinema Mode for true theater film quality. HiFi stereo sound and future-proof connectivity further facilitate and enhance movie fun, gaming thrill, HDTV amazement, and, ultimately, quality family togetherness.
Fun for Everyone
With an affordable price tag and well-thought features, the SK Series makes Full HD viewing more attainable and more accommodating for everyone. Competitively priced in the entry-level category, yet with higher-end extras such as 1080p capability and superb image quality, the new series enables more consumers to bring Full HD joy into the home. Smart engineering also broadens the models’ versatility, bringing something for everyone when it comes to multimedia application. Family movie night is cozier and more economical – without sacrifice in picture quality – thanks to proprietary Real Cinema Mode, which displays Hollywood movies in their native 24-frames-per-second film quality. Gaming is furiously fast and on-demand with quick 6.5ms GTG response time and dual HDMI inputs, which allow kids to keep their game consoles perpetually connected while still leaving one port free for other family devices like Blu-ray player, set-top box, DVD player, camcorder, and more. For devotees of Full HD shows like “Planet Earth,” the SK Series unleashes uncompromised 1080p high impact with exquisite, true-to-life colors and amazingly pristine detail definition. All applications from family photos to videos are additionally perfected via the ultra-high 5,000:1 contrast ratio*2, 500 cd/m2 brightness, Senseye™ Human Vision Technology (featuring automatic contrast, clarity, color, and motion optimization), and preset picture modes (Vivid, Cinema, Standard, and Custom). Eliminating jaggies and ghosting are digital noise reduction, 3D Y/C comb filter, and onboard 3D de-interlacing. The SK Series complements Full HD family fun with a 16-watt HiFi stereo system that includes Standard, Music, Movie, Speech, and Custom preset modes. The SK3731 is Full HD 1080p ready; the SK3231 is 1080p-capable with a WXGA 1366x768resolution.
Both SK Series models reflect BenQ’s new lookin’ great corporate promise with chic styling that easily accents any home or office décor. The televisions’ high-end looks belie their entry-level pricing with a lustrous ebony finish, deep-red accent bar, and elegant stand.
The new SK models will debut April in China, followed by June launches in Taiwan and the Middle East. For more information, please visit BenQ.com.
*1 In Taiwan, the SK3731 is named SK3742; the SK3231 is named SK3242.
*2 Product specifications may vary by region.