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BenQ Partners with ADI to Host Nationwide High-Definition Video Training Seminars



IRVINE, CA, March 16, 2007BenQ America Corporation, the North American subsidiary of #3-ranked worldwide projector supplier, BenQ, announced today that it will be partnering with ADI, a leading global wholesale distributor of security and low voltage products, for a nationwide High-Definition Video Training Series beginning April 23, 2007. The series, to be conducted by Imaging Science Foundation (ISF), will be held in 20 cities across the United Sates and span 60 days. The overall goal is to establish an informed dealer base equipped to deliver consistent, knowledgeable service to consumers and industrial customers.

Through these seminars, we aim to empower our valued dealers with the know-how that will help them become better solution providers, ultimately growing their businesses,” said Mitch Rauch, Associate Vice President of Pro/AV products for BenQ America. “It is essential that dealers understand the set-up, technology and calibration of today’s high-demand HD products so that they can better influence consumer purchase, and ensure that their own customers will enjoy the products’ full potential.”

BenQ and ADI have established demo facilities within each ADI branch, providing dealers a hands-on opportunity to use, install and calibrate BenQ‘s new line of Home Cinema Series DLPTM Projectors, starting with the ISFccc-certified W10000. ISF technicians will be demonstrating display optimization, color and contrast adjustment for home environments, and how to use the ISF HDTV Calibration Wizard and color science instruments to customize the best possible home theater experience for customers.

“ISF is an authority in advanced control of image reproduction,” said Rauch. “And we are very proud to be a licensee. With high-end extras like premium certification, BenQ products deliver superior performance for the ultimate in digital lifestyle enjoyment.”

As one of a very few projectors on the market that fully support the 1080p/24fps standard for high-definition video, the W10000 is in fact configured by ISF technicians during actual customer installation. Technicians calibrate ideal settings according to the customer’s personal lighting conditions, including two optimized modes – ISF Day and Night modes.

Joining BenQ in sponsoring this much-anticipated training series are other manufacturers that include Datacolor, Draper, DVDO, Honeywell Cable, Pioneer Industrial and Spectrum Electronics.

In addition to valuable training, attendees will receive promotional discounts from participating manufacturers and a copy of the ISF Calibration Wizard.

Dealers can register online for training at www.imagingscience.com.

About ADI

ADI is a leading global wholesale distributor of security and low voltage products, with over 200 branch locations in the U.S., Canada, Puerto Rico, Europe and India. ADI solutions include intrusion and fire alarms, access controls, CCTV, telephony, residential and commercial A/V, wire and structured cabling, IP, tools and hardware. For more information about ADI, visit www.adilink.com.

About ISF

The Imaging Science Foundation (ISF) was founded by Joel Silver in 1994 and today has trainers throughout the U.S., Europe and Australia. ISF certifies and licenses manufacturers who deliver products “Engineered for Calibration.” Current licensees include: AMD, BenQ, Datacolor, Epson, Key Digital, InFocus, Inteset, Lumagen, Monster Cable Products, NEC, Niveus Media, NVIDIA, Optoma, Pioneer, Runco, Screen Research, Sencore, Stewart Filmscreen and Vidikron. For more information, visit www.imagingscience.com.