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Strong ‘Projections’ for future growth for BenQ Asia Pacific

Strong ‘Projections’ for future growth for BenQ Asia Pacific

09-15-2011
BenQ, a brand internationally renowned as a provider of digital lifestyle innovations, is now the No. 1 projector brand in India and Indonesia, and is ranked second in the Asia Pacific region overall, according to FutureSource Consulting’s Q2 2011 report. In India, BenQ clinched the top spot as the No.1 projector brand with over 20% market share, and 26.5% QoQ growth rate in the second quarter of 2011. In Indonesia, another fast growing market, BenQ has held the No.1 position now for four consecutive years. FutureSource Consulting’s report showed that BenQ maintained second in the Asia Pacific regions with 12.6% of market share. BenQ reached a top two position with a steady performance in the education segment with 21% market share and took out the No.1 position in the 3D segment. “These achievements put BenQ forward as one of the most respected brands in the projector industry,” said Chee F. Chung, BenQ’s general manager for Australia. “India is a very promising market, showing a 33% YoY growth rate in its total available market in Q2,” she continued. “Indonesia is also a key emerging market in the Asia Pacific region. Other global regions showing strong growth for our brand in the projector category include the Middle East and Africa regions,” she said. BenQ’s success in Q2 was shared around the world with over 11% of market share globally. In Japan, BenQ was the only non-Japanese brand ranked in the top 3 with more than 10% share of the market. BenQ was also placed within the top three projector brands in 38 countries, including China, Japan, Australia, UAE, Saudi Arabia, Thailand, Germany, Italy, Russia, Canada, Mexico and Brazil. “Driving further success in the year ahead, BenQ will be unveiling new projector models, offering power-saving solutions, optimised brightness and network control features,” said Chung. Ends… Note: BenQ’s definition of Asia Pacific includes all Asia Pacific countries, except China and Hong Kong. Middle Eastern and African territories are included in their definition. All quoted figures are based on volume. For further information visit www.BenQ.com.au or call (02) 8988 6500. Ends… Media Enquiries to Toni Ruhle on (02) 9705 1559 / 0413 721 290 or preferably Email: fyi@optusnet.com.au About BenQ Corporation BenQ Corporation, a leading provider of networked digital lifestyle devices, is a multi-faceted company with strengths in product design, visual technology and mobile technology. BenQ offers unrivalled breadth and depth of products and integrated technologies across platforms through the brand promise of “Bringing Enjoyment and Quality to Life,” including digital projector, LCD monitors, laptop PCs, Netbooks, All-in-One PCs, LCD displays, digital cameras, storage devices, mobile phones, storage media and human interface devices such as mice and keyboards. 2008 revenues of BenQ Corporation exceeded US$1.54 billion.  About BenQ Group The BenQ Group is currently comprised of 12 companies that operate independently while sharing resources and leveraging synergies among them. The BenQ Group companies include BenQ Corporation, AU Optronics Corporation (world’s top 3 manufacturer of large-size TFT-LCD panels), Qisda Corporation, Darfon Electronics Corporation, Daxon Technology Inc., Daxin Materials Corp., BenQ Guru Software Co., BenQ Hospital, Darwin Precisions, Ltd, Raydium Semiconductor Corporation, Cando Corporation and Wellypower Co., Ltd. 2008 revenues of BenQ Group exceeded US$19 billion dollars.
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